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Phone numbers are worthless….

…..on a sign. When the customer is driving past your apartment community I doubt they are jotting down the phone number. Yet, I still see phone numbers on banners and temporary signs. A better use
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Valentine Thought: 12% of all marriages are a result of an online introduction.

It happened again at lunch today....another online dating success story and a pretty new diamond on the left hand to prove it. Yes, two more people have found love through online dating. I also have a
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Hand written cards are a new trend?

Yes. Because no one is taking pen to paper anymore. Last week I was traveling for 7 straight days. There are many things that are neglected when I am away such as getting my mail. But then again, w
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Can you really close on the first visit?

8 years ago I was studying consumer buying habits in the apartment industry and I found that it was an average of 3 visits to the community for the customer to make their decision to rent. I am happy
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Are we having fun yet?

At the AIM Conference in April of 2008 I attended the keynote speech delivered by Bob Parsons who leads the quirky team at GoDaddy.com. He closed his interesting, and at times alarming speech, with a
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