internet marketing

Creating Video Fun with Vine

A couple weeks ago, I shared with you the first video I filmed for CORT in their Sofa Secrets series, a video-based educational program for apartment industry professionals. My sec
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A Marketing Lesson from 6 Dollar Shirts

My cousin, Andrew, placed an order with 6 Dollar Shirts.  This could have been your run of the mill Internet transaction until he received a game changer in his email box. He found an email
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In Your Face Book

As an industry, we seem to be getting the age of Facebook all wrong. With a few exceptions, I'm seeing properties use their Facebook walls to post updates to their specials and prices. I just looked a
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The Apartment Internet Marketing Video Awards

Last month, AIM 2013: The Art of Creativity, was pleased to announce the first-ever Apartment Internet Marketing Video Awards, sponsored by Capture the Market and Apartments.com. With video becoming a
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Videos That Get Watched

I'm getting requests for my favorite videos I showed during my panel discussion on Videos That Get Watched at the VMS conference. Here ya go! All 6 are worth a look. http://www.obtampons.ca/​apolog
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Tactics in New Construction Lease-Ups

by Chris Wood on May 25, 2012 MINI and multifamily at AIM 2012's New Tactics in Construction Lease-up panel with Apartment All-stars speaker and occupancy specialist Kate Good. A lot has happened in
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Pinterst Contest: Repin to Win

I was standing in line at the grocery store with my iPhone in hand searching for something to occupy my time and mind. No texts to respond to, email is caught up and Facebook takes too long to load o
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Plan Your Work and then Work Your Plan

Plan the Marketing… Then Work the Plan Feature, Features, In Focus, Property Management, Property Management Published Nov 30, 2011 By Diana Mosher, Editor-in-Chief As the year winds down, market
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