internet marketing

Summing Up Google+

How does new social platform stack up versus other tools?By Tom FlanaganTuesday, July 12, 2011.Google's new social platform, Google+, launched June 28. The service started as invitation-only and with
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Let’s Play Facebook Bingo!

It's not enough to have a Facebook page, you have to learn to ROCK your Facebook wall. This does not happen by entering a bi-weekly post that mentions your specials and asking people to rent. Facebo
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Kool New Words from the New Mobile World Order

I had the pleasure of presenting at the Multifamily Brainstorming Sessions with my friend and sister in all things marketing, Casey VanZandt. As Vice President of Marketing for Campus Advantage, Case
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Marketing in a Down Economy from the Lowes For Pro’s Web site

The recession is bad news for just about every sector of business, and property leasing is no exception. But before you rush to slash your marketing budget as a cost-saving move, consider that good ma
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There is a Marketing Tool I Leave Home Without

Today I was packing my purse to head out for lunch with a new contact who discovered my Web site while doing a Google search for a apartment consultant and wanted to chat about my services. I stopped
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Twitter Traffic Explodes…And Not Being Driven by the Usual Suspects!

Take note of a great article! - KateBy Sarah RadwanickTwitter seems to be just about everywhere these days, infiltrating pop culture and challenging traditional communication channels as people answer
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Targeted Marketing Boosts Leasing

Multi Housing News called a few weeks ago for my comments on the current state of marketing. The article was published in the most recent copy of their magazine. I am pleased to see I am in good compa
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Dining Rooms are So 5 Years Ago

Have you ever noticed that our residents don’t eat dinner in the dining room any more? How do we know that? Because when they move out all the food stains are right in front of the couch and the din
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Phone numbers are worthless….

…..on a sign. When the customer is driving past your apartment community I doubt they are jotting down the phone number. Yet, I still see phone numbers on banners and temporary signs. A better use
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Valentine Thought: 12% of all marriages are a result of an online introduction.

It happened again at lunch today....another online dating success story and a pretty new diamond on the left hand to prove it. Yes, two more people have found love through online dating. I also have a
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