management

I’m Adding to the Success Formula

To be successful at work, here's how you must spend your time: 1% Inspiration 9% Perspiration 90% Justification If you are reading my blog you are probably looking for some ideas or information to so
READ MORE

Scroll Down to Find Out Why I Need to Apologize to My Mother

Good Insight From marketing Expert Kate Good By Leah Etling, Blogger for YARDI on Oct 23, 2012 Kate Good’s energy and enthusiasm are infectious. Whether she’s talking about apartment brandin
READ MORE

It’s Not Just A Parking Sign, It’s A Statement

Marketing and retention is more than just flyers and ads. To be effective, you have to address everything you do as it is a reflection of your property's overall mission. Even a parking sign creates
READ MORE

Creating Demand When What You Offer Is Not Enough

No pool? Wish you had a workout room? Kitchens with old appliances? In my career there is one thing I love more than leasing apartments and that is to get on stage and talk about great leasing te
READ MORE

Vaultware Says Raise Rents…Everyone is doing it!

Just in time for my Webinar discussing the hottest topic in the industry today, Raising Rents, my friends at Vaultware shot over these charts to support my program. You don't have to own the apartmen
READ MORE

Spring Office Cleaning

How many of you have more responsibilities today than you did a year ago? A virtual show of hands proves the answer is everyone! While I can't do much about that, I can help you set yourself up for su
READ MORE

Ready, Set, Lead

There are a few certainties in the world: people will disappoint you, others will amaze you and whatever you think about tomorrow is probably not going to happen. The reason? Change. And the rate of c
READ MORE

Concessions Vs. Rent Decreases

There has been a healthy and timely discussion on www.multifamilyinsiders.com this week. It started with a comment I made at a seminar I presented in Columbus, Oh and spilled over into a blog on this
READ MORE

Oh my, where does the time go?

I am shocked that two months have passed since my last blog entry. I'm putting some thought into what has been going on to keep me so busy. First, and most important for my out of control love for sho
READ MORE

Recently Published in Landlord Times: 6 Questions With Kate Good1) What's your background? How did you come to be an apartment marketing guru?I was a servi-bar attendant who lost her job and found tha
READ MORE
Page 1 of 212