rants and raves

How hard is it to say “I was wrong?”

I am a huge cheerleader for companies that innovate. The problem is with weak execution. Do not innovate until you truly understand your customer. So many companies today are trying to find ways to cr
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The Digital Comment Card Takes a Stand

Join me as I take a stroll to “back in the day.” I am 21 years old standing in front of my closet looking at my navy blue uniform suit, trying to find something to add to the outfit to disrupt the
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Recently Published in Landlord Times: 6 Questions With Kate Good1) What's your background? How did you come to be an apartment marketing guru?I was a servi-bar attendant who lost her job and found tha
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Quick! Get out of your OWN way!

Sometimes we can be our own worst enemy. We reason our way out of things. We tell ourselves we can’t do something. We hold back from something we want because of fear. We have denied things we want
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Deliver a Little Sugar

I know many of my rants, and very few of my raves, are about a travel experience. As a professional speaker and a marketing solutions consultant, I have to get on an airplane to meet my customers and
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Valentine Thought: 12% of all marriages are a result of an online introduction.

It happened again at lunch today....another online dating success story and a pretty new diamond on the left hand to prove it. Yes, two more people have found love through online dating. I also have a
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“We don’t compensate for the bad behavior of our employees.”

Can you believe I actually had an employee on the Continental Airlines 800-We Care 2 phone line tell me this? I was shocked to say the least. After telling the customer service representative the prob
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